6 Women-Owned Businesses Share Stories & Advice for Women’s History Month

Three Woman Sitting on White Chair in Front of Table
Photo Source: CoWomen from Pexels

As we celebrate Women’s History Month, it is important to acknowledge the achievements and contributions of women in all aspects of society. One area where women have made significant strides is in the world of business. 

Women-owned businesses are on the rise, with more and more women starting and running companies in a variety of industries necessary to create a more sustainable world. These women have not only overcome barriers and obstacles but have also created jobs, driven economic growth, and inspired others to follow in their footsteps.

In honor of Women’s History Month, we are excited to feature some of the incredible women-owned businesses in the Tidal Pages business directory, their stories, and the impact they are making on their industries and communities. Join us as we celebrate these amazing women and their accomplishments.

Photo of Michelle Miller, Founder of Minty Made & The Green Marketing Academy

Minty Made & The Green Marketing Academy

Minty Made offers sustainable branding and website design rooted in strategy for businesses on the route to making a difference. The Green Marketing Academy offers sustainable marketing education and training that guides marketing professionals and teams to make a big impact with a small footprint.

What advice would you give to women wanting to start their own business?

You can’t be afraid of not having it all “figured out” or waiting for the “right time” to start your own business. There will always be a limiting belief or underlying fear that tries to hold you back from taking that first step. But this world needs your gift and what you have to offer. I was mentored by a group of women, I listened to a ton of podcasts about entrepreneurship and was encouraged to set a “leap date” that allowed me to set a definite time to give my notice to my full-time job.

“Celebrating Women’s History Month gives us all an opportunity to take a necessary pause and show gratitude for our fellow women entrepreneurs. We’re all in this together, trying to make the world a better place for our children and future generations. The campaigns that circulate during this time are inspirational to so many women who are looking for support in starting their own business (speaking from my own experience here!)”

– Michelle Miller
Photo of Emily Renda, Founder of Emily Renda & Associates

Emily Renda & Associates

Emily Renda & Associates helps entrepreneurs and small business owners establish systems and optimize their processes so they can grow their businesses more sustainably. They do this work through a supportive and intuitive approach to operations that empowers them to create meaningful change in the world.

What woman/women have inspired you and how have they influenced you so far in your career?

Far and away my biggest influence in life and business is my mother. She taught my brother and me to always pursue our dreams no matter the obstacles. She had my brother before she finished college but she didn’t let that stop her from getting an education. She finished college, had me the day after she finished her master’s thesis, and completed her Ph.D. when I was 10 years old. Some of my early memories are of her studying or attending classes she was teaching at the University. She was really doing it all.

She also taught me that it’s never too late to do whatever you want. After I finished college, she pursued a career in local politics, eventually becoming the mayor of the town I am from. In addition to being a competent manager, she was also an avid environmentalist, securing over 100 acres of land in our hometown as protected park land. Aside from her family, this is her legacy, and she achieved it when she was in her sixties.

My mother has taught me that there is nothing I can’t do, no matter how long it takes. And that it’s okay for the answer to “what do you want to do when you grow up” to change over the course of your life. I hope to continue her legacy of serving my community and protecting the environment, on my own terms and my own timing. 

Photo of Ashley Winder, Founder of Winder Writes

Winder Writes

Winder Writes offers strategic, standout, and storytelling copy for socially + environmentally responsible businesses and brands looking to change the world for the better–but prefer to outsource the “writing ” part!

What advice would you give to women wanting to start their own business?

Don’t underestimate the power of the collective and having a community to turn to for advice and support. Sure, you can do it alone, but it’ll just be harder and, honestly, less enjoyable. Surround yourself with a community, whether it’s a community of women, a community of business owners within your niche, or a community in your local area. There is beauty in the collective, and I hope women business owners never lose sight of the importance of being a team player in an engaging, compassionate, and supportive community. Bonus advice? Let go of perfectionism. It’s not worth it.

Photo of Davey McConnell & Daphnah Jitschak, Founders of the Eco Helper

the Eco Helper

The Eco Helper supports entrepreneurs, small businesses, non-profits, agencies, & studios who use their business for good – for people & the planet over profit – with sustainable virtual business assistance.

How does being a women-owned business impact your values and business practices?

As a women-owned & family-owned business, we can empathize with and understand the need for flexibility and compassion our clients have – most of which are also women-owned businesses that give a damn about people and the planet. 

Collaboration has always been a value we hold dear. So as virtual assistants, we take our role seriously being a part of our clients’ teams and supporting them in their goals for success, balance, and freedom from the traditional business models based in a patriarchal society. 

Our big hearts, along with our experience and knowledge, support our community and clients to ditch the harmful side effects that come with being a business owner like feeling a sense of urgency, perfectionism, and unethical marketing practices. If more businesses could embrace a bit more of that feminine energy, we believe the world could be a better and more joyful place.

Photo of Maricruz Carrillo, Founder of Menos Waste

Menos Waste

Menos Waste guides small businesses to make the leap into the sustainability market by hosting community-building workshops and providing holistic sustainability assessments & consulting services.

What advice would you give to women wanting to start their own business?

Don’t forget about the power and strengths you have as a woman. A woman’s approach to business is inherently different and although at times, because it is different, it is seen as less valuable but leveraging your female perspective is actually one of the most powerful tools you have! Use your intuition, follow your gut, and lead with your heart and you WILL build a successful business.

“Women’s History Month is a special time to highlight women doing great things but women should support and celebrate each other every day. I hope this holiday inspires people to look around them and appreciate the amazing things women are doing for themselves, their communities, and the planet.”

– Maricruz Carrillo
Photo of Hari Baumbach, Founder of Essencify Design

Essencify Design

Essencify Design crafts purposeful and sustainable branding, graphic design, and websites that align with your values and mission, empowering you to stand out in a crowded market. Their strategy-led approach helps you save time and resources on marketing while feeling confident about your brand.

What advice would you give to women wanting to start their own business?

For women starting their own businesses, I would suggest meeting other women business owners and creating a support network with other women who inspire you. There are wonderful groups out there already, and you can even create your own group if you can’t find one that speaks to you. You do not have to do this alone and there are amazing examples out there to help get you through the challenging moments. You can do this!

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